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By Dave Ashworth
on 6/1/12

Google Plus launched in 2011 with much skepticism from myself - I imagined it would be the next social media attempt by Google that would go the same way as Wave, Buzz etc.

There is no doubt though that it has been widely embraced compared to Google's previous offerings.  I don't think it will rival Facebook as such, but think it's a great alternative that those who want to share content of interest with people of the same interest, as opposed to logging onto Facebook and wading through inane bilge from old school mates!

As such, we have set up a Return On Digital profile to share content and interact with those in digital marketing cirlces - feel free to add us:

 Return On Digital on Google+